In this engaging episode we sit down with Michelle Berman Mikel, a nationally sought-after Instagram Content Development Coach and Speaker. Michelle shares her expert insights into the world of social media, emphasizing the importance of leveraging connection and conversation over simply aiming for viral posts. Michelle begins by discussing the current landscape of social media and how the emphasis on virality often overshadows the true potential of these platforms to build meaningful relationships. She explains the drawbacks of focusing solely on creating viral content, such as fleeting engagement and the pressure to constantly produce sensational posts. Listeners will learn about the transformative power of genuine connection and authentic conversation on social media. Michelle shares her strategies for fostering engagement that goes beyond likes and shares, encouraging listeners to prioritize interactions that build trust and loyalty with their audience. Michelle also addresses common misconceptions about social media marketing and offers guidance on how to measure success beyond traditional metrics. She discusses the long-term benefits of building a community and how a strategy centered on connection can lead to more sustainable growth and brand loyalty. If you would like to learn more then please schedule a free coaching call with me, Chris Welton today! https://calendly.com/chriswelton To learn more about Michelle please visit her Instagram! https://www.instagram.com/bermanmediasocial/?hl=en
In this engaging episode we sit down with Michelle Berman Mikel, a nationally sought-after Instagram Content Development Coach and Speaker. Michelle shares her expert insights into the world of social media, emphasizing the importance of leveraging connection and conversation over simply aiming for viral posts.
Michelle begins by discussing the current landscape of social media and how the emphasis on virality often overshadows the true potential of these platforms to build meaningful relationships. She explains the drawbacks of focusing solely on creating viral content, such as fleeting engagement and the pressure to constantly produce sensational posts.
Listeners will learn about the transformative power of genuine connection and authentic conversation on social media. Michelle shares her strategies for fostering engagement that goes beyond likes and shares, encouraging listeners to prioritize interactions that build trust and loyalty with their audience.
Michelle also addresses common misconceptions about social media marketing and offers guidance on how to measure success beyond traditional metrics. She discusses the long-term benefits of building a community and how a strategy centered on connection can lead to more sustainable growth and brand loyalty.
If you would like to learn more then please schedule a free coaching call with me, Chris Welton today!
https://calendly.com/chriswelton
To learn more about Michelle please visit her Instagram!